Wednesday, 11 May 2011

IRIS Digital



So the start of the final project of second year, and after handing in the report for DePloy (renders seen earlier) I have got in the mood to go very graphically based for this project. Iris, being one of the world's leading Ad agencies having designed for the 2012 Olympics, Coca-Cola, Orange, Sony, Sony Erricson, Adidas.. etc are a big fan of graphically portraying things in such a way.

Attached is some sight research, looking at people around the area.

Lap-Kei Ho, A creative worker based in the area, working for a company similarly to Iris
Ben, A local resident
Bob, A 50 year old tourist from America
Laura, A student
Mandy & Richard, Office workers
Jane, 35 an avid jogger
Hannah, 23 and loves clubbing
The Johnson Family

This shows a variety of the different demographics around the sight.

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